Cynicallous

A light, airy, effervescent, blog of grave consequence. (NOT!) Dedicated to those of us who must respond to negative stimuli by Chernobyling (entombing in concrete) our innermost thoughts.

Name:
Location: Slaughter, Louisiana, United States

A semi-gruntled corporate reliability engineer trying to make ends meet while keeping my wife happy, and myself out of the asylum.

Thursday, January 12, 2006

Ouchy. This won't irk any recent car buyers...

GM is planning to introduce its 2007 model line at prices significantly lower than what you just paid for your 2006. http://www.usatoday.com/money/autos/2006-01-10-gm_x.htm

They're saying it is an attempt to regain market share and improve profitability. Market share alone won't feed the bulldog. If you have the highest market share in your niche, but in order to maintain it, you have to sell your product at an unprofitable pricepoint, what is the difference than having lower market share with higher priced products?

Sounds like the key would be to market better products that people would be willing to pay more money for in the first place.

1 Comments:

Anonymous Sweet Pea said...

Sounds right to me. A well designed, well made, moderately priced American car is of the essence unfortunately there doesn't seem to be one available!

7:52 AM  

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